With the rise of the B-end market and the continued popularity of Internet education, more and more people around them are engaged in SaaS startups in the education industry. In this article, Jack Ma will help you analyze the business Buy email list landscape and future of the so-called very mysterious, complex, and incomprehensible educational SaaS.
Even people from the education industry who do not understand technology do not need to be intimidated by the word SaaS. You can follow the logic of Jack Ma's article to understand and understand it thoroughly.
The hot education SaaS and B-end market
In the past one or two years, the Internet product market for B-end enterprises has been particularly hot, and capital and Internet companies have begun to set foot in enterprise IM, enterprise ERP, etc., which were once the territory of traditional software manufacturers.
This phenomenon is particularly in line with the market trend. Judging from the data comparison between China and the United States, the number of companies and financing ratios in China's B-end product market is much lower than that of the United States, and the B-end is indeed a larger market. It also shows that the main C-end user scenarios and markets of China's Internet are gradually saturated.
The origin of the word SaaS will not be introduced in detail. You can Baidu by yourself. Educational SaaS, if you have no Internet technology background, you can actually understand it as an online business process (enrollment, online school, registration, payment, student management, live recording, etc.) A complete set of system products.
Education SaaS homogenization, who can affect the interests of institutions?
Now open the introduction page of any educational SaaS product, and it is not difficult to find that many system modules are very similar. Online school, consultation, registration, payment collection, live broadcast, recording and broadcasting, class scheduling, student management, these have become the standard of education SaaS.
Who wants to seize the SaaS market through the integrity of product functions and the advantages of experience, I personally think it is unlikely. Internet products, good experience and functions, everyone plagiarizes each other, and ultimately dilutes the dividends brought by the product experience advantage. And after the rapid development of the Internet in recent years, it is getting easier and easier to make a product with a good experience.